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coupe and hatch portfolio

Certified Tooth Gem Tech

Gemini Smile


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Gemini Smile is such an cool and unique business! Owned and operated by Katana Henderson, who just happens to be my wife! I built her website first in 2019, initially as an informational website, for clients to get in touch with her and start getting Gemini Smile’s name out there.

Since then I have done a complete overhaul of the websites design and functionality, enabling her business to continue to grow online. I added in a full online shop that also has a deeper layer of Wholesale Users and Pricing for the technicians that use her products.

My Client’s Goal

"Functionality is most important for me. I need a website that will be easy for my customers to use and of course make me stand out in my industry."

The Design Process

There is one thing Katana gets associated with the most, and that is the color pink. I knew that when designing her website, if I added pink everywhere, she would surely love it. That said, over the years I have learned to be conservative with design; sometimes less is more. I wanted the website to have a very modern, clean, and professional look. By using clean easy to read fonts, contrasting light tan color, and great use of white space, I was able to create a design that has since shaped her brand into what it is today.

“Sethdaniel brought my ideas to life and went beyond my expectations. My website is perfect!"
Katana Henderson – Gemini Smile

About Gemini Smile

Katana's business goal was to offer the highest-quality and safest tooth gems around. She decided that the best way to invest in the industry was to first invest in her own education. She visited her local dentists and then trained with both Tegan’s Tooth Gems and Crystal Canine. Alongside building Gemini Smile, she received her Business Administration degree from Purdue University and spent the last 10+ years working in business management.

As the tooth gem industry grows, she says she will continue to fill it with high-quality products, education, and super sparkly smiles!

Developed by Sethdaniel

Let’s talk about your project

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When hiring me as your web developer, there are more benefits than receiving a beautiful and well functioning website. I find it very important to provide clear and consistent communication. I look forward to helping you and your business succeed!